GUM ActiVital Toothpaste Review

Dental Revelations Blog-13
GUM ActiVital Toothpaste Review by Dental Revelations Blog

I recently received a free sample of new GUM ActiVital toothpaste and wanted to let you know from a professional point of view how good the toothpaste is. And if it is what the manufacturer’s selling speech on their website states:

-Effectively helps prevent cavities by remineralizing the dental enamel thanks to our patented combination of fluoride and isomalt
-Prevents the plaque build-up that can harm the new permanent teeth
-No alcohol, parabens, or sulfates (SLS)
-Gentle formula contains natural chamomile flower extract
-Yummy strawberry flavor

It seems that this toothpaste is not available in the USA yet (or no longer?), but I’m sure it can be ordered online if you are interested to try it out.

The Design

I love the green colour in the packaging design. It is simply the freshest colour there is. The pomegranate apple is a plus at least for me because I recently learned that pomegranate apple has plenty of health benefits.

The tube is pretty much similar to the toothpastes of Oral-b and it is easy to open. Like often, there is a lid protecting the toothpaste under the cap. Not sure about what the material of the lid is – it looks metallic but is too thin to be considered as recyclable metal. Is it some sort of plastic with a foil layer? In my house that has 8 different recycling bins, this small lid has no other place than domestic waste where everything that cannot be recycled is put. I call it The Bin of Shame.

What material is the lid?

Some might think that what on earth am I on about when I worry over very small piece of non-recyclable material. But I think it is about the attitude towards the Planet Earth. We should try to use materials that can be recycled and even better thing would be if the materials we use were sustainable. No matter how small they are.

The Testing

The toothpaste is green in colour and is more like gel than a paste. Brings in mind my teenage years in the ’80s when hair gel of this colour was very popular. Do people still use it? Nowadays there are all sorts of hair clays, powders, waxes and so on to choose from. But back in the good old days we relied on the green toothpaste-like hair gel that made your hair stiff as a stick.

Sorry, couldn’t resist walking down the memory lane. Back to the subject.

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ActiVital toothpaste

I always want to know if the toothpaste contains microbeads and the closer look at the toothpaste does not show any beads in it. It’s almost silky smooth to the eye.

A hair gel?

Also the ingredients list (see at the end of this post) does not state any microbeads (polyethylene or polypropylene).

So, lets put the toothpaste on my beloved Philips Sonicare’s bristles. The toothpaste is very firm in texture and stays put when applied to the brush. That is a plus in my opinion.

The best toothbrush ever! And pretty good toothpaste as well.

The toothpaste tastes pleasant and is not too strong in flavour. It is minty, but has this kind of earthy taste, like hint of herbs. So far no burning or any other unpleasant sensations can be felt.

It forms a slight foam despite the fact that it does not have sodium lauryl sulfate (SLS aka soap) in it. This is another plus as SLS can cause adverse reactions. Instead there are three other ingredients that have bubble-forming properties (Hydroxyethylcellulose, Lauryl Glucoside and Cocamidopropyl Betaine).

I must say that this toothpaste is very pleasant to use compared to ones that have no bubble-forming agents and kind of vanish in mouth when brushing. I have found that many of my patients are wondering if non-foaming toothpastes actually do their job. Of course non-foaming toothpastes are as effective to one’s dental health as the foaming ones but somehow people have associated foaming to the effectiveness of the toothpaste.

After brushing for about 2 minutes, it still feels pleasant in mouth. No numbing or burning feeling can be felt.

After spitting out the toothpaste a fresh feeling stays for a long time in mouth. Also my teeth feel VERY clean and smooth. This in fact is worrying for me as a dental professional and only one question pops up in my mind:

what is the RDA of this toothpaste?

Well, I found the answer from the internet and to my surprise the RDA level is only 50! Amazing! With very low abrasivity this toothpaste does it’s job very well. Another plus deserved.

Would I recommend

It definitely cleans well and that alone is reason enough to recommend it.

But as a dental professional I must look deeper.

I am always interested in the ingredients that can cause adverse reaction. I once experienced an adverse reaction from a toothpaste and since then I have been more alert when my patients experience e.g. dry mouth or have lichenoid lesions in mouth. These and many other symptoms can be caused by certain ingredients in toothpaste.

In Gum ActiVital toothpaste there is cocamidopropyl betaine, which is a foaming agent that can cause adverse reaction. It has been named as an Allergen of The Year 2014 by the American Contact Dermatitis Society. This fact alone is pretty condemning.

Also flavourings in toothpaste can cause adverse reaction and with ActiVital toothpaste the flavouring is only stated with a word aroma. Pretty vague description and as a consumer I would definitely want to know more about it. The packaging states fresh mint but why not clarify it on the ingredient list? There is funny error on their website regarding the flavouring. It’s the

Yummy strawberry flavor

From Sunstar website.

I noticed this just after I had written my experience of the taste (earthy taste, like hint of herbs). Made me smile. They must have mixed up the advertisement contents of their children’s toothpaste and ActiVital toothpaste. Should they be informed about this error or just leave it like it is?

The manufacturer has considered one of the ActiVital toothpaste’s ingredient so important that they have put it in the packaging in quite large font. That is Q10.

Dental Revelations Blog-14
Cropped image from the Activital packaging.

Now this is interesting and I must say I think it is just a way to make the toothpaste more appealing by the known anti-ageing properties of Q10. I researched and researched to find out if there is benefit of using Q10 in the toothpaste and I’m afraid there isn’t any proven benefit. There has been a study in 1995 “Coenzyme Q10 and periodontal treatment: is there any beneficial effect?” ( by Watts, T. L. P. British Dental Journal. Department of Periodontology and Preventive Dentistry, UMDS, Guy’s Hospital London). Only the study’s abstract is available online and it states that G10 is not in fact beneficial when treating periodontal disease. No later studies are available online which in this modern world means there is none.

When doing my research I found out that the manufacturer Sunstar has a questionable advice on their website regarding the use of the toothpaste

Brush with our multi-functional GUM® ActiVital® Toothpaste after each meal to help keep your mouth healthy in the long term

Honestly, in a world where dental erosion is almost epidemic, you should know better not to advice people to brush the teeth after each meal. The latest studies suggest that you should forget about the whole business of brushing after meal. The studies have found that the pH level in mouth is still low even after 2 hours of eating. So you may brush before the meals but not after – just remember that we only advice to brush twice a day normally.

So, would I recommend?

Yes, I would. If you are not afraid of the long ingredient list and one definite allergen on the list (not everyone will get adverse reactions), just try the toothpaste and see how you feel about it. The most important thing for me is that the toothpaste does not contain SLS (soap), the RDA level is not over 100 and it contains enough fluoride. GUM ActiVital has fluoride content of 1450ppm which is the recommended level for the adults. So it does prevent cavities by remineralizing the teeth as they promise. Also Activital has ingredients that are anti-inflammatory and anti-microbial.

I have been using this toothpaste for 3 weeks now and my teeth have never felt so polished after brushing. So I think I will carry on using it until better one shows up.

The Ingredients

  1. Glycerin – an organic compound most commonly from animal fat and vegetable oil
  2. Hydrated Silica – abrasive
  3. Isomalt – sugar substitute. Studies suggest isomalt might help in prevention of gum disease (gingivitis and periodontitis)
  4. Silica – a mild abrasive to clean teeth
  5. Propyl Steardimonium Chloride – Not much information is available about this ingredient. I found out that it is conditioning agent and either synthetic or animal origin. If you know more about this ingredient, please contact me.
  6. Hydroxyethylcellulose – thickening and bubble-forming agent.
  7. Cocamidopropyl Betaine – antiseptic, foam booster, thickener. Possibility for adverse reaction. Voted as Allergen of The Year 2004 by American Contact Dermatitis Society.
  8. Aroma – a chemical compound which adds odours to dental products. The specific aroma is not specified by the manufacturer.
  9. Lauryl Glucoside – surfactant and bubble-forming agent made from coconut or palm oil and glucose from corn.
  10. PEG-40 Hydrogenated castor oil. The abbreviation PEG = polyethylene glycol.
  11. Sodium Saccharin – an artificial sweetener.
  12. Sodium Fluoride – the good in the toothpaste.
  13. Sodium Chloride – mild abrasive.
  14. Sodium Benzoate – an antimicrobial agent (preservative).
  15. Bisabolol – anti-inflammatory (found in chamomile flowers).
  16. Punica Granatum Fruit Extract – pomegranate fruit extract, essential oil. Reduces plaque development, works as an anti-cariogenic (anti cavities) agent.
  17. Ubiquinone – also known as coenzyme G10. An antioxidant.
  18. Potassium Sorbate – an antimicrobial preservative. Possibly used instead of parabens. Generally regarded as safe to use.
  19. Zingiber Officinale Root Extract – Ginger root extract. An anti-inflammatory and anti-bacterial ingredient
  20. CI 42090 – colouring agent. Approved food colorant in EU and approved to be added to food in US.
  21. CI 47005 – colouring agent.

You might also like to read

Oral-B Gum & Enamel Repair Original Toothpaste Review
RDA Value in Toothpastes – Any Relevance?
Gc Tooth Mousse Review and Advice for Use
Hands up Who Knew That Zinc in Toothpaste Can Cause Dry Mouth?
Testing Oral-b Smart Phone Holder, Take 1
Testing Oral-b Smart Phone Holder, Take 2

Shared from WordPress

I simply must share a fellow blogger’s, Back To The Tap, post on Fluoride. It’s always a pleasure to read posts from a talented blogger. Hope you enjoy it too (the subject is also important).

Fluoride in water: Nature’s toothpaste or communist conspiracy? – http://wp.me/p7QijM-2T

New Natural Remedy (Fluoride-Free) for Decay

Dental Revelations

Just kidding. Just wanted to have your attention.

Today I am going to write about fluoride. And the reason for doing this is that I keep on running into articles and websites promoting fluoride-free toothpastes (and water). Not only they recommend non-fluoride toothpastes but also they tell that the fluoride is toxic or poison when entering body.

It is rather entertaining to read these articles but sooner or later the amusement turns into annoyance. Especially after comments like this

I love the look on dental hygienist’s faces when I refuse the fluoride treatments or toothpaste for me and my kids

When the adults practice their anti-fluoride beliefs on their kids it is simply heart breaking. I have seen kids whose milk teeth were so badly decayed that most of them had to be removed. I have seen kids in pain because of the decay.

Why would you want to put your kid through such experiences? They wouldn’t thank you if they knew what caused their bad teeth as an adult. But they will never find out the truth because they have been told that it runs in the family to have weak teeth… yeah right. There is no such thing as weak teeth that are hereditary. It’s all about oral hygiene habits and lifestyle habits.

What could be called hereditary is the bacteria in mouth that you might get from your parents as a baby. If the parents neglect their teeth (poor oral hygiene and lifestyle habits) there is great amount of cavity causing bacteria in the mouth and if that bacteria is transferred to the baby there are big chances the child will struggle with decaying. And this means this child needs fluoride. And if the parents do not offer it… pain, screaming in fear at the dentist, sedation/general anaesthesia, fillings, extractions, malposition of the permanent teeth because of the loss of the milk teeth… So unnecessary!

To be honest, I can understand the worry over the fluoridated water to some extent. After all it goes into your body.

But the fluoride toothpaste! You are not meant to swallow it, are you? With young kids you can’t prevent them swallowing the toothpaste but that’s why you use only very tiny amount of it.

But you adults, come on! The local effect of the fluoride is important in prevention of decay. You brush for 2 minutes (hopefully) and that’s the time the fluoride stays in your mouth. Then you spit it out and rinse with water (I don’t but that’s why I glow in the dark…ha-ha). No fluoride has entered your body.

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But still some people mix all sorts of things with “healing properties” to be used as a toothpaste. Herbs, clay, coconut oil etc. I just read an article about coconut oil that was recommended by Dr. Somebody to be used instead of fluoride toothpaste. And as if the article wasn’t full of baloney but the comments at the end of the article were even more so.

…I laugh when dentists tell their patients not to brush for an hour….. why leave the acidity on your teeth to do damage for an hour – five times a day – seven days a week etc…. it adds up!

This person refers to a previous comment where somebody said he vigorously rinses his mouth with water after eating anything (which is fine). I’m sure all the professionals know what will happen to the teeth if one brushes every day after every meal – five times a day – seven days a week etc.

Erosion or to be precise it is abrasion that will happen to the teeth and that is irreversible damage which will lead to hypersensitivity of the teeth and make the teeth more prone to decaying.

Facts Simplified

There are minerals in the enamel of the tooth (hydroxyapatite). Minerals like calcium are lost everyday from the enamel because of the acids the bacteria produce from the carbohydrates in the diet.

The saliva tries to minimise the loss of minerals by neutralising the acids (remineralisation) but saliva can’t do magic if the host’s lifestyle is giving it too much to handle. Snacking (eating more frequently than 5-6 times a day), drinking acidic or sugary drinks in daily basis between the meals, eating sweets the wrong way (yes, there is a right way of eating them), adding sugar to the tea/coffee (even milk contains sugar) and consuming them between the meals. All these habits produce too much acid for the saliva to handle and it is not able to return all the lost minerals back to the enamel.

Loosing too much minerals from the enamel means decaying.

So to prevent that you need to find a way to compensate the lost minerals. The most important one is the calcium. And when combined with fluoride it repairs the enamel with very strong fluorapatite that is hard for the acids to break. It is much stronger material than hydroxyapatite that the enamel is originally made of. Some professionals even say that area of the enamel that has been replaced by fluorapatite won’t ever get decay.

But even if you do use fluoride in some form you will get decay if you have poor oral hygiene and your eating habits are harmful to the teeth. The fluoride will only slow down the decaying process.

There are exceptions of course. There are individuals who neglect their teeth and never get a decay. They might not use fluoride toothpaste or they might not brush at all. I will emphasise that they are exceptions. Average Joe will get decay I’m afraid. I have already written about this on my previous post. I wrote that it is very rare for people to have good enough oral hygiene habits. It is about one in thousand patients who do not need my interference in looking after their teeth. So most of us need minerals (calcium and fluoride) to protect the teeth from our laziness and unhealthy lifestyle.

Fluoride we cannot get through our diet unless you eat fish with the bones but even then there is no localised effect on teeth. So we need it from somewhere else. And the fluoridated water is simply not enough as it passes through the mouth and does not provide long enough localised effect (so don’t use that as an excuse). That’s why we use the toothpaste.

Right Way of Eating Sweets (Thought You Might Want to Know)

You can eat sweets without getting decay. Us dental professionals are a living proof of that. You see we looooove to eat sweets but rarely get decay. I will tell you how we do it.

  1. If you buy pack of sweets eat them in one go and have xylitol chewing gum, slice of cheese or fluoride tablet once you are finished. If you eat one sweet every 10 minutes for the next two hours you will have an acid attack in you mouth for approx. 2 hours and 30 minutes. Or even worse example. If you take one sweet every 30 minutes for the full working day it means you have had an acid attack the whole time you were working. Acid attack means losing minerals. And I have already told you earlier what happens if you loose too much minerals which you certainly will do if you have 7-8 hour-long constant acid attack.
  2. Eat sweets as dessert. You get acid attack already because of eating and you can avoid getting an extra acid attack by eating the sweet in one go after a meal. Have xylitol chewing gum or pastille, slice of cheese or fluoride tablet once you are finished.dental-revelations-blog2
  3. Whenever possible and if you stomach can take it, buy sweets that are sweetened by xylitol. Now people often blame the xylitol for the laxative effect of sugar-free sweets. But it is often not the xylitol that causes the upset stomach. It is the maltitol syrup. So seek products that are sweetened 100% by xylitol.

 

Please note: This post is directed to healthy adults. People whose saliva flow is impaired through illness or medication need more intensive fluoride treatment on their teeth.